Product Management Certification 

At Oxford Home Study Centre, we exclusively provide the highest-quality distance learning opportunities on the web.  This endorsed Level 3 Product Management Certificate is open for enrolment 365 days a year and includes all learning resources and study aids in the initial fee.  Product management topics covered over the five course modules are as follows:

Unit 1 - Product Development and Product Lifecycle  

The first module provides candidates with a detailed introduction to the new product development process, dissecting and discussing each component stage of the product life cycle.  The value and importance of innovation in product development is examined, along with how to generate new product ideas, the concept of market testing and common reasons for product failure.

Unit 2 - Product Pricing Strategies 

Module two discusses the function and value of price, along with the main objectives of pricing and the different ways of establishing an appropriate price or pricing structure.  Several factors that can affect price determination are discussed, including the product’s value to the buyer, production costs, legal considerations, competition and marketing 

Unit 3 - Branding and Packaging

Several fundamental branding and packaging concepts are introduced in module three, which explores the various functions of packaging and important legal requirements that can affect packaging decisions.  The meaning and importance of branding are discussed in depth, along with the benefits and drawbacks of branding, how to select a good brand name and more.

Unit 4 - Channels of Distribution

Module four guides learners through the process of selecting appropriate distribution channels, assessing the meaning and role of distribution in a wider marketing strategy.  Candidates are introduced to direct and indirect channels of distribution, various factors that can influence distribution channel appropriateness and associated product and market considerations.

Unit 5 – Marketing Your Product

Bringing the course to a close, module five outlines the importance of effective market research, while guiding candidates through the process of creating an effective marketing plan.  The concept of segmentation is also discussed, along with how to effectively analyse the competition, perform SWOT analysis, leverage social media and more.

Explore various free courses on our website. You can even take a start with one of our Free Marketing courses today.

OHSC Certificate of Completion - Digital certificate

Digital certificate - Included.

Quality Licence Scheme Certificate of Completion - Hard copy certificate

Hard copy certificate - £85

Note: A nominal fee of £9.99 covers the delivery charge within the United Kingdom and a nominal fee of £19.99 covers the delivery charge outside the United Kingdom.

Product managers play a role of unique importance with large and small businesses worldwide. Where products are conceptualised, developed, marketed and launched, talented project management personnel are mandatory. For qualified and capable candidates, this translates to rich and diverse employment opportunities, with limitless scope for advancement.  Entry-level product managers and associated personnel take home around £20,000 with no upper-limits for more senior personnel.

Who Should Take This Course?

Oxford Home Study Centre is proud to welcome ambitious learners from all over the world, imposing no entry requirements on any of our courses.  This fully-endorsed Level 3 Product Management Certificate could be the ideal online program for the following applicants:

• Newcomers to product management
• Members of the workforce pursuing promotion
• Anyone involved in product development or marketing
• Senior personnel who lack formal qualifications
• Anyone considering new business establishment
• Jobseekers working on their CVs and employment prospects

With all study aids and learning resources included in the initial fee, our exclusive product development courses represent unbeatable value for money.  Get started on your Level 3 Product Management Certificate today, or contact the team at OHSC for more information.