All business development courses from Oxford Home Study Centre include all required study aids and learning resources as standard. This advanced Level 5 Business Development Diploma takes place over a series of eight engaging modules, which conclude with online assessments for submission to your assigned tutor:
Module 1. Introduction to Business Development
The course begins by encouraging candidates to carefully consider the business they work for, along with its purpose, its functions and its long-term objectives. Key business development terminology is also introduced, along with the importance of an effective organisational structure and the differences between business ownership and entrepreneurship.
Module 2. Developing a Business Plan
Learners are then provided with a detailed breakdown of the effective business plan, incorporating key criteria such as marketing, budgeting, fee structures, resource allocation and procurement. Candidates also learn how to leverage the power, reach and influence of social media to their advantage, while building more confident networking skills.
Module 3. Developing a Product Idea
Module 3 provides a fascinating introduction to product development, in which candidates learn how to identify, engage and appeal to a viable target market. The importance of defining and developing a value proposition is also discussed, along with the short-term and long-term costs incurred in the product development process.
Module 4. Product Development and Product Life Cycle
The meaning and importance of product innovation are discussed at length in module 4, which also provides a detailed breakdown of the product lifecycle. The product development process is also dissected and discussed, along with helpful tips for generating new ideas, marketing strategy development, market testing and common reasons for product failures.
Module 5. Product Pricing Strategies
In the fifth module, candidates examine the objectives of pricing and the factors that must be considered when establishing a viable pricing structure. Factors affecting price determination are discussed, along with the consequences of an ineffective pricing structure, important legal considerations and the concept of ‘going rate’ pricing.
Module 6. Branding and Packaging
The extent to which simple branding and packaging can influence the performance and profitability of a product is examined in module 6. Candidates consider the various functions and objectives of packaging, key legal factors that can affect packaging decisions, how packaging influences wider branding efforts and the growing importance of eco-friendly packaging.
Module 7. Channels of Distribution
Module 7 introduces distribution channels as part of a wider sales and marketing strategy, outlining the pros and cons of several major channels of distribution. Candidates explore direct and indirect distribution channels, product and market considerations, the costs of distribution and key challenges in the effective/efficient distribution of products.
Module 8. Marketing your Product
Concluding the course, module 8 guides candidates through the process of creating, implementing and optimising an effective marketing strategy. The value and importance of market research is also discussed, along with a breakdown of the marketing cycle, an introduction to market segmentation, the various stages of the sales cycle and more.
Explore various free courses on our website. You can even take a start with one of our Free Business Management courses today.
Enrich your resume with an endorsed Level 5 Business Development Diploma and tomorrow could be yours for the taking. For some, the dream is to take on a high-profile leadership role at the top of the corporate ladder. For others, it’s about setting up solo and becoming a successful entrepreneur. In both instances, you’ll find the teachings of our exclusive Level 5 Business Development Diploma invaluable. Qualified business development specialists with an established track-record can earn anything from £25,000 to more than £100,000 with experience.
Who Should Take This Course?
At Oxford Home Study Centre, we welcome ambitious and enthusiastic candidates from all over the world. Our highest-level program to date, this endorsed Level 5 Business Development Diploma was created with the following applicants in mind:
Candidates pursuing top-level leadership roles
Business owners and senior managers
Applicants with a passion for business
Current and prospective entrepreneurs
Anyone interested in a high-profile business career
Jobseekers working on their CVs
From start to finish, your assigned tutor will provide the support you need to gain maximum value from your studies. Get started on your Level 5 Business Development Diploma today, or contact our student support team for more information.