|Course at QLS||Level 3|
|Endorsement||Endorsed by Quality Licence Scheme|
|Study Method||Distance Learning|
|Course Duration||200 Recommended Study Hours|
|Entry Requirements||No Entry Requirements|
The global travel and tourism industry is one of unique stability and long-term relevance. Even in the face of political and economic turbulence on a global basis, people will for a variety of reasons always want and need to travel. As the majority of contemporary business sectors waver, world travel both continues unscathed and accelerates in importance. With so many countries and regions across the world being primarily dependent on travel and tourism as key economic drivers, those with the required backgrounds and talents have never been in greater demand.
This tourism online certificate, has been designed for those with an existing interest in contemporary tourism, though perhaps no specific prior knowledge or experience. Over the course of seven intensive modules, of tourism certificate online, candidates are gradually introduced to each of the core principles, skill-sets and theoretical teachings required to pursue a world of potential employment opportunities, or continue studying at an even higher level.
Candidates are provided with a detailed introduction to travel and tourism from a contemporary perspective, before exploring a series of important tourism products and services, how to market and manage tour operations, essential human resource management, transportation management and ultimately how to deliver outstanding quality products and services with real consistency.
This tourism online course is delivered over seven in-depth modules:
Module 1 – Introduction to Travel and Tourism
Course content begins with a broad introduction to the contemporary travel and tourism industry, along with an overview of key tourism types and their respective value/relevance. A series of different tourist destination-types are explored, along with the way in which the global travel and tourism sector has evolved over time.
Module 2 – Tourism Products & Services
The second course module sets out to instil a greater understanding of the specific tourism services and products of relevance to the 21st century market. Along with an overview of the marketing mix and a series of essential tourism product components, course content introduces the tourism product life cycle.
Module 3 – Managing Tour Operations
An investigation of outbound and inbound tour operations follows in Module 3, which guides candidates through a series of core elements and strategies for effective and efficient operations management. Along with developing and maintaining strong supplier/vendor relations, candidates also explore the basics of marketing management.
Module 4 – Marketing Management
The fourth course module provides a much more detailed analysis of travel and tourism marketing management, with candidates exploring the preparation of effective marketing strategies, the critical role of effective market research, the specifics of several industry-specific promotional activities and how to professionally analyse marketing-effectiveness.
Module 5 – Human Resource Management
Course content in Module 5 focuses primarily on the management of human resources and the roles those involved in travel product/service provision play. Along with an exploration of each important role independently, candidates study strategies for linking human resources in the creation of tourism products and how to create an effective HR strategy.
Module 6 – Transport Management
The logistics of transporting clients and customers from one location to another represent the primary core focus of Module 6. Along with an overview of important transport types and their respective benefits/disadvantages, candidates investigate a series of potential challenges and issues common to transport management.
Module 7 – Quality Management
Bringing the course to a conclusion, Module 7 outlines exactly why it is that consistent provision of exceptional quality standards is the only acceptable norm for the contemporary travel and tourism service provider. Along with the fundamentals of reputation management, course content covers how to pre-empt, confirm and ultimately exceed the expectations of clients and customers.
At the end of this course successful learners will receive a Certificate of Achievement from the Quality Licence Scheme and a Learner Unit Summary (which lists the components the learner has completed as part of the course).
This course and/or training programme has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course and/or training programme is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.