|Course Level||Level 1|
|Awarding Body||ABC Awards|
|Study Method||Online Learning|
|Course Duration||80 hrs|
|Entry Requirements||There are no particular entry requirements|
Exactly how any business or organisation is viewed and valued by the public will directly contribute to its success. It is simply impossible to get by in public and private sector capacities alike without strong public opinion. Public relations management refers to a wide variety of professional processes geared toward enhancing and maintaining positive public opinion. Given the fact that positive PR has the potential to propel any brand or business to incredible highs, it is hardly surprising that the skills and talents of public relations managers are always in high demand. Not only this, but for those who make it to the very top level in PR management, the industry as a whole can be spectacularly lucrative.
As a committed provider of accessible distance learning opportunities, Oxford Home Study College is proud to offer this flexible online PR Course. This high-quality public relations course, 100% online and flexible We take enormous pride in offering the widest possible range of adult learning opportunities, with outstanding value for money guaranteed without exception. You are free to study from anywhere in the world and at a pace that suits you. Enrolment is open throughout the year and there are no time restrictions or deadlines to worry about. So no matter how busy your schedule may already be, online PR Course work around you.
Over the course of three insightful units of online public relations course, you will discover exactly what it is that the PR manager does and why strong public relations are of such incredible value and significance. You will explore a breakdown of the professional public relations process, some of the most important PR tools available to the professional and why it is that the world’s biggest businesses invest incredible sums of money in PR management.
This public relations course consists of the following three units:
The introductory course unit begins by guiding candidates through a broad definition of PR as a concept, before exploring the core elements of the PR planning process. Candidates study and explore the advantages and value of comprehensive PR planning, along with the basics of environment analysis and several essential PR planning processes.
Course Unit 2 focuses primarily on the public relations process, which is broken down into its core components and investigated in detail. One of the core sub-topics in the unit is the importance of adapting professional PR strategies and tactics, in accordance with specific goals and challenges. Candidates learn about internal, macro and external environments, along with several fundamental PR duties and tasks.
Bringing the course to a close, Unit 3 turns attention to public relations tools and the effective use thereof. Candidates explore a variety of corporate PR strategies, how to carry out effective opinion-polling and public research, the differences and similarities between public relations and advertising and many more insightful sub-topics.
Paying in Instalments: £140 (Interest FREE Instalments)
No of Instalments: 12
Each Instalment: £10
Pay in Full: (£41 Discount) £99
At the end of this course successful learners will receive a Certificate of Achievementfrom ABC Awards and Certa Awards and a Learner Unit Summary (which lists the components the learner has completed as part of the course).
The course has been endorsed under the ABC Awards and Certa Awards Quality Licence Scheme. This means that Oxford home study centre has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification* but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 1 against level descriptors published by Ofqual, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.
The course itself has been designed by Oxford home study centre to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current regulated qualifications. ABC Awards/Certa endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met. A review of courses is carried out as part of the endorsement process.
ABC Awards and Certa Awards have long-established reputations for providing high quality vocational qualifications across a wide range of industries. ABC Awards and Certa Awards combine over 180 years of expertise combined with a responsive, flexible and innovative approach to the needs of our customers.
Renowned for excellent customer service, and quality standards, ABC Awards and Certa Awards also offer regulated qualifications for all ages and abilities post-14; all are developed with the support of relevant stakeholders to ensure that they meet the needs and standards of employers across the UK.